Be Well therapeutic massage & acupressure was a start up small business with humble beginnings. The client built up a client base and then decided to finally take the leap and open up shop. The client had a simple website displaying earthy colors and images that gave a sense of calm and serenity.
These three designs were created. The client chose the top left logo and the two-sided vertical business card design. But she did have a tough time deciding between the three. The color palette fluctuated with each new proof — as did the wording for the business card. By laying out the logo and the business card for all the designs, the client had a better ‘visual’ for her marketing materials. Showing how the logo can be used to further the overall branding of her business, aided her decision and helped her to see how it can be carried throughout.”